This is a quck, foolproof way to instantly stop the burning & pain from a burn that affects a small area... Say you are lighting a candle & some hot wax gets on your hand or you accidentally burn your finger on a hot pot.... IMMEDIATELY place the part of ur skin that is burning on your earlobe. You will start to feel relief instantly & if the pain hasn't subsided completely, proceed to move up the side of your ear or transfer to the other ear. Within a very short period of time, the pain of the burn will BE GONE... Your earlobes may feel pretty warm, but the spot where you were burning will be cool & painfree! This can help prevent the burn from blistering as well. This works by halting the burning from progressing, the earlobe draws the heat out from the spot where it has been burned & your earlobes are the PERFECT temp to cool the burn w/o feeling the need to keep it under ice cold water!!! This works very much the same way tin foil does.... But even better, b/c it doesn't get worse bf it gets better & it works much faster!!! But in order for it to be most effective, you have to apply the burned area to your earlobes ASAP!!! It takes a few times to remember to place the burned area against your earlobe, but b4 u know it, it will become an automatic reflex!